
In the first in a series of blog posts from the Regus customer newsletter, Business Sense, Daniel H. Pink, business guru and former speech writer to Al Gore, explains why giving staff greater freedom is the key to unlocking their potential
Society may tell us that reward and punishment is the best way to motivate the type of behavior that we want, but in his latest book Drive: The Surprising Truth About What Motivates Us, Daniel H. Pink shows that this is not always the case – and never more so than in the workplace.
Using 50 years worth of research on human motivation, interviewing some of the most prominent scientists and investigating companies taking a new approach to motivation, Pink shows that even when given only a moderate level of independence, individuals will perform at a much higher level.


